It’s hard to be a Community or PR Manager - especially when it comes to video games, where the community can go from passionate fan to angry, cursing individual faster than your 360 can power...
Tag: marketing
PAX East 2011 – How Your Favorite Game Companies Use Facebook
Like this. Like that. Facebook has taken the world by storm and has become a crucial platform for community managers and companies to help keep in touch with and grow their online communities. With...
PAX East 2011 – The Making of an Announcement – Uncharted 3: Drake’s Deception
You may have watched the “Uncharted 3 – The Reveal” pieces on YouTube or the PSN Store recently – and if you haven’t, for shame and go watch them now! The two-part video series barely...
PR departments and Community departments usually work closely, but what happens when one decides their agenda is more important than the others? Creating release schedules, gathering assets, managing...
Becoming noticed online is becoming increasingly competitive and over saturated than it has ever been. Standing out in an overfilled crowd and carving your own niche of community is truly a feat to...
What happens when you gather a number of over-the-top independent developer personalities in one spot and ask what's wrong with the current state of the industry? We're about to find out. Watch with...