This panel, led by some of the community facing staff at Twitch, focuses on how to grow your Twitch community as a new broadcaster as well as how current broadcasters can expand their current...
Tag: marketing
For those who want to earn a regular income from making indie games, marketing can be nearly as vital to the success of the game as the game itself. Marketing neglect can be an all too common...
PAX Dev 2013 – Whose Game is it Anyway?: Crafting Your Identity as a Game Creator
A philosophical lecture on identity and collaboration. Mike discusses the roles and expectations of all the participants in the creation of a game, from designers to licensors to marketers to fans....
PAX East 2014 – Indie to AAA; What You Need to Know about Podcasting
There are plenty of how-to guides available for setting up a podcast. Hardware setup, RSS feeds, and iTunes submissions are easy. When it comes to the content of your show, that’s where you can...
PAX East 2014 – The Audacity of #Hype: The Do’s, Dont’s & WTF’s of Modern Social Media
Social Media is a noisy world for brands and individuals alike. Whether it’s Twitter or YouTube, Facebook or Google+, there’s a whole world out there waiting for your brand, website, or thoughts....
PAX Prime 2013 – Two Way Street: Developers communication with Players
In these heady days of social media and constant connectivity game developers have endless ways to talk at players. The same technologies allow players to talk back, opening wonderful opportunities...